Industry Insider
A weekly newsletter of noteworthy articles pertaining to our industry.
Streamlining the Leasing Process with AI and Modern Technology
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The pandemic gave operators a nudge to embrace cutting-edge technology solutions like never before, and experts say the sector now has entered an era in which artificial intelligence (AI) can offer major advancements in leasing process efficiencies and the customer experience.
That was…
Strategies for Attracting and Retaining High-Performing Employees
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“An organization’s most valuable asset is its people...”
Finishing Touches
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Connection is key in the rental housing industry. Hear how multifamily housing leaders are connecting artificial intelligence with centralization and how amenities are keeping residents close without sacrificing the personal feeling.
Finishing Touches: Part Two
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Artificial Intelligence and multifamily housing have a symbiotic relationship now. The two are interwoven spreading and creating new connections for effectiveness and efficiency. This ranges from different uses to different users, e.g., chatbots, virtual touring, resident software, maintenance…
Finishing Touches: Part Three
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Multifamily housing as an industry is expanding from implementing new technology and processes to larger teams to companies broadening their footprints. AI and centralization are only portions of the larger picture that when used can affect different segments of the industry and separate processes…
Federal Advocacy Outlook: Washington Enters 2025
By Greg Brown and Nicole Upano | | Updated
Not only did 2024 continue the previous year’s trend of increased attention on housing affordability from federal, state and local policymakers, it surpassed it. Housing issues, specifically the need for greater supply, were even a key theme of this year’s presidential contest. While a first in…
Harnessing Data-Driven Strategies for Smarter Leasing and Marketing
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Marketing solutions are key in the fast-paced rental housing industry, with artificial intelligence weaving into production.
The Growing Demand for Pet-Inclusive Housing and Its Opportunity for Rental Housing Providers
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Determining the difference between pet-friendly and pet-inclusive.
Why Do People Move?
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More than 24.2 million people in the U.S. moved in 2022. Data from RentCafe shows 14.6% of people moved for new or betting housing, while just over 13% relocated for a new job or job transfer. The data reveals findings about housing-, job- and lifestyle-related reasons for moving including cost,…
Growth; Connection; Empowerment
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Shining as bright as the Florida sun, NAA’s 2025 Chair of the Board ensures the light and warmth reaches all.