Industry Trends
Built-to-Rent Fundamentals Beaming in Sun Belt Metros
| Updated
Through steady returns and robust rent growth, built-to-rent (BTR) communities have become a major aspect of the single-family rental sector. Built-to-rent or built-for-rent are communities of single-family rentals in one professionally managed development. They have developed into a sought-after…
Economic & Industry Update September 2021
| Updated
Economic Indicators
The Labor Market
The August jobs report disappointed with fewer jobs added than anticipated, but enough to cause the unemployment rate to tick down to a new pandemic low of 5.2%.
The 235,000 new jobs bring the pandemic deficit down to 5.3 million jobs lost.
Gains were registered…
Property Management Industry Pulse 2021
| Updated
Top Challenges and Needs in Rental Housing
In July and August 2021, AppFolio sponsored an online survey of rental housing providers in the United States, conducted by the National Apartment Association (NAA) and ndp | analytics. The survey, which received a total of 1,048 responses, focused on the…
Economic & Industry Update July 2021
| Updated
Economic Indicators
The Labor Market
The June jobs report was strong, with 850,000 jobs added plus an upward revision of 15,000 jobs in April and May combined.
The labor market still has 6.8 million jobs to recover or add to return to pre-pandemic levels.
Only two states have exceeded their payroll…
The Complexities of the Digital Generation: Insights From the NAA/SatisFacts/ApartmentRatings Survey on Gen Z
| Updated
Generation Z prevails above other generations as the most ethnically diverse and best educated. To better understand housing trends for this generation, the National Apartment Association in partnership with SatisFacts/ApartmentRatings conducted a survey of Gen Z renters in November/December…
2020 Apartment Housing Outlook
| Updated
Slowing global growth and uncertainties surrounding trade wars and tariffs held businesses at bay in 2019 in terms of spending, but consumers stepped in to prop up economic activity. According to Moody’s Analytics, households have contributed approximately half a percentage point to GDP growth over…
Technology in Apartment Living: Are We as Smart as We Think?
| Updated
During the latter half of 2016, the National Apartment Association (NAA) conducted a nationwide amenity survey. Apartment community owners and operators were supplied with a list of 43 amenities and asked which ones they had upgraded or added during the previous two years. Of these amenities, five…
The Transformation of Parking
| Updated
Multiple factors are converging to disrupt everything we know about parking: Its physical structure, format, design, cost and, perhaps most important, demand. The urban revival leading to a reduction in the need for parking, electronic vehicles, autonomous vehicles and the sharing economy as it…
Demographic Double-Dipping
| Updated
In addition to Millennials, Baby Boomers are a ripe demographic cohort for the renter lifestyle.
The imagery of sleek apartments offering a convenient, amenity-rich lifestyle is often thought of as being synonymous with Millennials. While there is no doubt that Millennials have impacted the way…
Adding Value in the Age of Amenities Wars
| Updated
From helipads to breweries to concierge services that can just about read a resident’s mind, amenities have been a hot topic in the apartment industry for years, and the bar just keeps getting higher. For apartment owners and operators who have neither the capital nor even the demand for these over…