units September 2021

the Magazine of the National Apartment Association

A Fresh Start

Units Magazines

Existing apartments are being revamped to signal the end of the pandemic and increase occupancy.

Pictured: VMI, working with Taconic Partners and CetraRuddy, offers residents a special outdoor space at One Essex Crossing in Manhattan’s Lower East Side.

After a year…

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FEATURES

Firsthand accounts from industry leaders on how rental housing met the ever-changing challenges of a global pandemic, and what to expect for the future of property management. The apartment industry…
Improvements in digital marketing, updated websites and virtual leasing are here to stay. During the past decade, the apartment industry has been moving away from traditional forms of marketing to…
NAA’s commitment to serving as the voice of the rental housing industry is made possible by the dedication of its members, and nowhere has that been more apparent than through the advocacy efforts of…

IN THIS ISSUE

Addressing compliance in a rapidly changing environment requires modern solutions that incorporate deep industry expertise and leverage the latest innovations. If the pandemic has taught us anything…
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Fundamentals should return to normal in the next year, but the pandemic has left an operational mark on student housing. Last year, the team at San Miguel Management in Austin, Texas, decided to test…
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The pandemic changed what companies offer residents. And what they expect. Before the pandemic, “customer“ or “user experience” had become a popular term in the apartment industry. As amenities and…
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Residents and onsite teams work together to obtain new government rental assistance. As the country continues to reopen, many of the pandemic’s effects are still playing out. While much has changed…
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Examining the future of apartment touring as the industry emerges from the pandemic era. By now, most of the apartment world is fully aware of how 2020 shook up the industry’s tour process.…
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There was a time when property managers didn’t have to worry about the internet service. The pandemic has changed that. Now apartment properties are judged on internet speed. It used to be so simple…
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There are many ways to find top talent. Anecdotally speaking, rental housing firms have historically hired talent already aware of and engaged in the industry.  “It’s challenging to recruit…
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Urban Alliance and the Pension Real Estate Association Foundation are working to build a more diverse, equitable residential real estate industry. After a small pilot in the greater Washington, D.C.…
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Nowhere else can an investment of three days yield an entire year’s worth of learning, networking and fun. The Education. With more than 100 sessions spread across different learning formats, from…
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Email [email protected] if you’d like to submit a hiring, promotion or personnel announcement.   Sandy Jacolow   •   Chief Information Officer     • …
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Walker & Dunlop, Inc. announced it completed the $55 million sale of The Estelle on behalf of Canfield Development, Inc. to an affiliate of The Green Cities Company. The property, a 61-unit…
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Q: I am a new owner of a 1965 four-plex, and I am living in the front owner’s unit. It truly is a great placeto live but I am concerned about my privacy—I can hear my residents’ conversations, TV and…
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